We tend to think that clarity comes from precision. That if we explain our logic carefully enough, people should get it. Most workplace confusion doesn’t come from poor reasoning, it comes from poor sequencing. In digital spaces like Slack or Teams, people don’t read like editors. They skim like commuters late for the train—scanning for …
Continue reading "How ARA optimises high-density communication"
Today I turn forty. That feels strange to write. A round number, a heavy one. My birthday has always been a built-in checkpoint—falling on the 1st of November means the year is almost done, and looking back has become a bit of a ritual. But this year, the reflection feels sharper. Maybe because forty isn’t …
There’s a strange kind of clarity that comes from having two homes. Not two houses, but two countries. Two sets of holidays, two very different senses of humour, a lot of unspoken rules which often don't translate. You learn early that what’s considered polite in one place can be borderline rude in another. And somewhere …
Continue reading "The distance between how nations see each other"
Sometimes, the smallest workplace conversations tell you more about leadership than a full strategy deck ever could. A short back-and-forth about something operational, something that barely deserves a meeting. You look back later and realise it wasn’t really about the surface topic at all. It was about how people think, how they frame problems, and …
We like to think of technology as a neat timeline: floppy disks to cloud storage, Walkmans to Spotify, CRTs to OLEDs. Each invention pushing the last one off the stage like a new headliner. Better specs, faster chips, cleaner interfaces. Still, progress doesn’t always replace what came before. Some technologies just run alongside each other, …
Ever notice how a workday can feel jammed from sunrise to dusk? Meetings, pings, little boxes to tick off, leaving you still wondering what you actually accomplished? It’s its own kind of exhaustion. You might close your laptop at 6 pm with a head full of static and a nagging thought: Did any of this …
I started drafting this post in Obsidian. That alone says a lot, because I only started using it last week. In tech years, that’s practically “remarkably late.” I’ve been aware of Obsidian for ages—from Reddit, the YouTube tours of elaborate vault setups, the “this is my second brain” evangelists. But I always shrugged it off. …
Continue reading "How Obsidian took over my brain in less than a week"
There’s a certain poetry to objects that wear with you. Not the kind of wear that weakens, but the kind that records. Like a well-used cutting board or an old mug with a chip that only you notice. But there’s something special about denim. Something stubborn and slow. It doesn’t just fall apart, it breaks …
Continue reading "Worn in, not worn out: 18 months in the humble Uniqlo Selvedge denim jeans"
In B2B SaaS, sales strategy often comes down to a mix of key factors, which include the number of deals you close, the size of those deals, and the revenue they generate. Some companies prioritise volume (i.e. closing as many deals as possible) while others focus on landing fewer, high-value customers. But the decision isn’t …
Continue reading "Who you sell to vs how much you sell: what really drives growth in B2B SaaS?"
In many of the Product Management communities I read and contribute to, there’s a lot of talk about activation, conversion rates, sign-ups, churn. But what happens when your product exists in a world where potential customers can’t sign up without an invite, can’t churn on a whim, and conversion is a lengthy, negotiation-laden process? Welcome …
Continue reading "Strategic metrics for Enterprise B2B SaaS growth"
